Munich. Urban mobility is an important future topic
for every automobile manufacturer. By 2030, more than 80% of all
people will live in cities. Ensuring mobility is a high priority for
the BMW Group. However, mobility in urban areas can only succeed by
combining all mobility options. The BMW Group is therefore constantly
developing new solutions for optimising mobility within cities and in
the regions. It is important that individual mobility with your own
car can be combined with other mobility options.
For the IAA, the BMW Group ensures that visitors will arrive at their
destination in their BMW safely and without traffic jams and also
avoid unnecessary inner-city traffic. The engineers of the BMW Group
have designed an “Intermodal Companion @ IAA MOBILITY” – an In-Car app
that offers visitors to the IAA various options, depending on their
route and destination. This vehicle app uses geo-fencing technology,
which already ensures that hybrid vehicles of the BMW Group drive
fully electrically in more than 80 European cities.
BMW customers can register prior to the IAA with their ConnectedDrive
account via the website companion.bmw.de for the “Intermodal Companion
@ IAA MOBILITY”. It is then uploaded to their vehicle before the IAA
by an over-the-air upgrade process.
Depending on their direction of arrival and IAA destination, users of
the In-Car app can select various BMW multi-storey car parks and
parkride car parks in the city of Munich as parking and transfer
points. From there, they can easily reach their destination at the
trade fair or the Open Space. If intermodal arrival by public
transport is selected, users are automatically directed via the In-Car
app to one of the transfer points, where they can simply book a ticket
for the MVV (Munich public transport system) using a QR code.
In the future, multimodal apps and connections to other mobility
providers will ensure that mobility for BMW customers in urban
environments is as smooth and uncomplicated as possible.
Vehicle requirements:
- BMW vehicle equipped with active Connected Drive services
- BMW vehicle equipped with on-board navigation system
- BMW vehicle with year of manufacture 2018 or later
Link to “BMW Intermodal Companion @ IAA MOBILITY” registrationpage: