The BMW Group Autonomous Driving Campus: a initial 450 days. Six questions for Elmar Frickenstein, Senior Vice President Automated Driving and Driver Assistance, BMW AG.

In Sep 2017, we and your group changed to a Autonomous
Driving Campus in Unterschleissheim.
What stirred a BMW
Group’s preference to emanate this new site?
We are
now experiencing a largest indication change in a story of
a automotive industry. The attention is set to declare some-more change in
a subsequent decade than in a past 30 years. Today, we are already on
a margin of rarely programmed driving. There are many hurdles to
overcome as we swell towards rarely and entirely programmed driving,
a biggest of that is certainly to hoop a altogether complexity of the
task. To succeed, we contingency have a bravery to change a proceed of
thinking. And this is accurately what we have done. Having a Campus as
a executive site where all of a BMW Group’s unconstrained driving
resources are bundled forms a elemental component of a all-embracing
approach. Here, we work closely companion also with our
record and partnership partners on a growth of the
required technical solutions. For example, program developers can
immediately exam out formula they have usually created – in a actual
car and in usually a few steps. Everything is finished on a common code
base. The Campus with all a comforts was finished in record time;
we changed in usually one year after receiving a go-ahead.

After a initial 450 days there, what changes do we feel
operative together during a Campus has brought about?
a same time as relocating to a Campus final year, we adopted an agile
operative process famous as LeSS – Large Scale Scrum. And we aligned the
organisational structure to a new operative environment. Working in
underline teams with end-to-end responsibility, a employees during the
Campus furnish current formula in two-week sprints that they can test
out and believe in a tangible vehicle. It’s implausible to see just
how many this new proceed of operative together motivates a developers.
The conspicuous suggestion we can clarity here on a daily basement is another
thing that reminds me of Silicon Valley.
That is because I
privately see a Autonomous Driving Campus as symbolising a dawn
of a new epoch in mobility. I’ve been during BMW for 30 years and have both
witnessed and played an active partial in many changes. But when we moved
to my new workplace during a Campus on Sep 18th  2017,
we was in no doubt that a new section in a BMW Group story was
commencement here. The Campus is different, new, innovative and quite
singular in a automotive industry. We need to welcome change in this
proceed if we wish to master a complexity of unconstrained driving; the
growth of new technologies calls for new approaches.

What do we like many about a new working
The flexible operative process is based, among other
things, on a element of ongoing improvements for both products and
methods. For example, a teams assemble for a ‘sprint review’ during the
finish of any sprint. They benefaction their formula to all a employees in
a kind of marketplace. This means that when they devise a subsequent sprint
afterwards, care can also be given to issues outset during short
notice as a tip priority. Then there is a ‘retrospective’, when the
teams share observations from a final scurry and work together to
brand measures for improvements in a subsequent sprint. The beauty of
it all is that these unchanging exchanges put a developers in a
position where they can make decisions themselves, that is crucial
not usually for product advancement, though for this character of teamwork as
well. Hierarchical commission becomes a thing of a past as a result,
while believe is scaled to limit outcome and done accessible to
everyone. That’s how we rise for a future.

What are a subsequent growth stairs towards unconstrained driving
during a BMW Group?
With a Campus, a switch to the
LeSS operative process and a organisational structure, we have created
a plain basement for mastering a complexity of a task. This enables
us to settle new pivotal technologies such as synthetic intelligence
and make-believe as a concentration of development. We are also gradually
expanding a swift of vehicles. Currently we have 80 vehicles
handling in Europe, a USA and China. The aim with these measures is
to countenance a rarely and entirely programmed pushing record and to
lift out a transition from malcontent growth to prolongation development.

How will business benefit?
In 2021, we will be
charity business a polished complement in a BMW iNEXT that adds
conspicuous value to a car experience. Highly and entirely automated
pushing will give a business behind one of a many precious
line of all: time. The discretionary “Highway Pilot” will allow
business to expostulate on a motorway from Munich to Hamburg, for
example, during speeds of adult to 130 km/h (81 mph) and spend a time doing
other things, such as reading a journal or usually enjoying the
landscape. We will also be handling commander fleets with Level 4
record formed on a BMW iNEXT in comparison regions. Our sign is
always “safety first”. With a right technology, a right technology
partners and an flexible operative model, programmed pushing will make our
roads safer for everyone. Our Campus creates a basement for
customer-centric development. Thanks to a singular suggestion instilled by
a Campus, we are changing a face of personal mobility for our
business and giving them behind profitable time.

Finally, if we had to report a Campus with three
hashtags, what would they be?

#EmbracingChange #Transformation #GermanSiliconValley