HYUNDAI GENESIS COUPE SITS ON THE PODIUM FOR THE FIRST TIME IN FORMULA DRIFT AT STREETS OF LONG BEACH EVENT

Formula DRIFT has a new trophy winner, the Rhys Millen Racing (RMR) Red Bull Hyundai Genesis Coupe. World Champion driver Rhys Mad Skills Millen piloted the Genesis Coupe to an impressive second-place finish on the Streets of Long Beach Formula DRIFT course. Millen also qualified first, scoring 89 out of a possible 100 points on … Read more

2011 HYUNDAI SONATA IS MOST VIEWED VEHICLE IN ITS CLASS ON AUTOTRADER.COM FOR FIRST TIME EVER

Hyundai’s all-new Sonata midsize sedan was AutoTrader.coms most-viewed vehicle in its class during the month of March. For the first time ever, Sonata surpassed competitors that include Honda Accord, Toyota Camry and Nissan Altima. AutoTrader.com recorded 16.5 million unique monthly visitors in March, the highest traffic the company had ever experienced. Industry wide, traffic seems … Read more

HYUNDAI DONATES $2.1 MILLION TO CHILDHOOD CANCER RESEARCH WITH 2010 HOPE ON WHEELS TOUR

Hyundai Motor America and its dealers will launch the 2010 Hyundai Hope on Wheels tour today during Hyundais press conference at the New York International Auto Show. With newly-named Hope on Wheels National Youth Ambassador Brianna Commerford, 12, standing by, Hyundai CEO John Krafcik will announce the 2010 tour, which will visit more than 40 … Read more

HYUNDAI INTRODUCES ALL-NEW FLAGSHIP, THE LUXURIOUS EQUUS SEDAN, DURING NORTH AMERICAN DEBUT AT NEW YORK AUTO SHOW

Maintaining Hyundai’s emphasis on delivering leading safety technology, Equus boasts world-class active and passive safety features to help prevent accidents, and maximize the well-being of its occupants in the event of a collision. The Equus continues the Hyundai tradition of offering key safety technologies, with features such as Electronic Stability Control (ESC), nine airbags, electronic … Read more

ALL-NEW 2011 SONATA ADDS A SECOND, EVEN MORE POWERFUL ENGINE DELIVERING BEST-IN-CLASS HORSEPOWER AND FUEL ECONOMY

Twin-scroll turbocharger designs have two exhaust gas inlets divided by split walls inside the turbine housing, with both gas passages controlled by a waste-gate. A twin-scroll turbo recovers even more energy from the exhaust than a single-scroll turbocharger thanks to a divided manifold. The twin-scroll design separates the cylinders whose exhaust gas pulses interfere with … Read more

HYUNDAI SONATA HYBRID DEBUTS AT NEW YORK AUTO SHOW

Lithium-polymer has significant advantages over lithium-ion, including higher energy density and lower manufacturing costs. Lithium polymer is more resistant to physical damage and can handle more charge-discharge cycles before storage capacity begins to degrade. Lithium polymer technology also offers significant advantages in thermal robustness and safety. A key difference between traditional lithium ion batteries and … Read more

HYUNDAI BRAND EQUITY RISES IN HARRIS INTERACTIVE STUDY

Hyundai brand equity gained more than four points in the 2010 Harris Poll EquiTrend survey, its annual brand equity study that measures over 1,000 brands across 42 categories, including consumers opinions of 35 automotive brands. Hyundais improvement topped all but one other manufacturer, and mirrored its 2009 sales success, which grew eight percent over 2008, … Read more

HYUNDAI IMPROVES IN J.D. POWER AND ASSOCIATES VEHICLE DEPENDABILITY STUDY

Hyundai significantly reduced problems per 100 vehicles and gained ground in the rankings of the 2010 J.D. Power and Associates Vehicle Dependability StudySM (VDS). Hyundai ranked number 11 among nameplates in the long-term quality study, four rank positions above industry average and up three rank positions over 2009. The Hyundai overall score was 148 problems … Read more

HYUNDAI BRAND LOYALTY REPLACES TOYOTA FOR THE NUMBER ONE SPOT, ACCORDING TO KELLEY BLUE BOOK’S KBB.COM

Brand loyalty for Hyundai recently surpassed that of Honda and replaced Toyota, allowing Hyundai to take the No. 1 spot among car shoppers, according to the latest Kelley Blue Books www.kbb.com Market Intelligence data. Up from third place in Q4 2009, Hyundai saw the greatest increase in loyalty in February 2010, with Hyundai owners looking … Read more