COSTA MESA, Calif., Oct. 8, 2012 – IntelliChoice and AutoPacific awarded the Hyundai Equus with the 2012 Motorist Choice Award in the Luxury Lifestyle and High Tech category. IntelliChoice and AutoPacific, both distinguished automotive research companies, annually recognize vehicles that deliver a compelling combination of high consumer satisfaction and lower-than-expected ownership cost over time.

“Hyundai has worked hard to create a vehicle that provides luxury car shoppers with tremendous value and amenities, and as winner in categories for Luxury Lifestyle and High Tech, demonstrates that they’ve surely succeeded in the mind’s eye of the consumer,” said Dan Hall, vice president, AutoPacific.

Hyundai’s flagship Equus successfully competes with the best sedans in the world, while adding a new level of customer experience to luxury car ownership. Since its introduction, Equus has outpaced its sales and market share expectations. The 2012 Equus features Hyundai’s most powerful engine ever, the new direct injection 5.0-liter Tau V8 engine. The new engine produces 429 horsepower and is mated to a new in-house eight-speed transmission providing Equus drivers more power and refinement.

“With a host of standard features and innovative technology including Hyundai’s most powerful engine, the 2012 Equus offers customers a perfect marriage of luxury and affordability,” said Scott Margason, director, Product Planning, Hyundai Motor America. “This recognition from IntelliChoice and AutoPacific is proof that our flagship sedan is a true competitor amongst the most sought out luxury sedans in the market.”

For a complete list of award winners, visit

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