Acura Automobiles: Acura and Marvel Entertainment Announce Exclusive Co-Promotion Campaign for THOR

Acura and Marvel Entertainment, LLC announced today the details of their promotional campaign for the blockbuster film THOR. In the luxury automaker’s first partnership with a major motion picture, Acura will have a pivotal role in THOR as the official vehicle of S.H.I.E.L.D. S.H.I.E.L.D., the fictional worldwide peace-keeping organization of the Marvel Comics Universe, has … Read more

Acura Automobiles: Acura Named Official North American Vehicle Sponsor of the BMC Racing Team

Acura today announced the brand is now the official North American vehicle sponsor of the BMC Racing Team, an American-registered professional cycling team headquartered in Santa Rosa, Calif. Acura will provide the BMC Racing Team with a fleet of specially-equipped TSX Sport Wagons for use as team cars at all North American races. “The BMC … Read more

Acura Automobiles: Acura’s 25th Anniversary Celebrates a Heritage of Styling Innovation, Captivating Performance, Advanced Technologies and Impressive Safety

On March 27, 2011 the Acura Division of American Honda Motor Co., Inc. will celebrate its first 25 years of operation in the United States, while simultaneously heralding the arrival of a restyled TL performance luxury sedan and the new TSX Sport Wagon the division’s 13th product nameplate. Acura was the first Japanese luxury-performance nameplate … Read more

Acura Automobiles: Acura 25 years of Innovation

ACURA HISTORY As Acura celebrates its 25th anniversary, it stands as a leader in the luxury performance market with vehicles like the RL, TL, TSX, RDX, MDX and ZDX. By combining technological innovation with world-class performance, contemporary design and luxurious appointments, Acura has captured the public’s imagination. The story of how Acura was created, launched … Read more

Acura Automobiles: Acura Firsts

The 1980s First Japanese luxury automotive brand March 27, 1986 The 1990s First production vehicle in the U.S. to have a variable valve timing system (VTEC) NSX, 1990 First production vehicle in the U.S. to have electric power-assisted steering NSX, 1990 First production vehicle with aluminum monocoque body NSX, 1990 First production vehicle to have … Read more

Acura Automobiles: Acura Chronology

Listed below is every Acura model that has been available during the company’s 25-year history. Initial engine and drivetrain configurations are given, as well as a basic overview of year-by-year updates. Vehicle: NSXYears Available: 1991-2005Original Engine: 3.0-liter DOHC 24-valve VTEC V-6, 270 hp @ 7100 rpm, 210 lbs-ft @ 5300 rpm (with 5-speed manual); 252 … Read more

Acura Automobiles: Acura 25th Anniversary Timeline

February 1984 American Honda Motor Company confirms it is establishing a new luxury/performance division for the United States as an alternative to the European imports that traditionally dominate this market segment. Its working title is “Channel II”. September 1984 The official name of the new automotive division is announced: Acura. November 1984 Honda dealers gather … Read more