- Acura will be the official vehicle of the Tiger Woods Foundation
- Relationship begins with significant presence at upcoming Quicken Loans National Tournament
- Partnership includes vehicle and philanthropic support for STEM- focused educational programs
Acura is teaming up with the Tiger Woods Foundation in a multi-year agreement that includes vehicle and philanthropic support to the foundation’s efforts in advancing education programs for underserved and low-income students. As the official vehicle of the foundation, Acura will have a significant presence at all three Tiger Woods Foundation supported golf tournaments, starting with the 2014 Quicken Loans National Tournament taking place June 23-29 at Congressional Country Club in Bethesda, Md. As the exclusive automotive sponsor, Acura will be providing more than 180 vehicles for use at the tournament and will host product displays for guests at the event. Acura also will have a significant presence at the Deutsche Bank Championship (Aug. 27-Sept. 1) and the exclusive World Challenge.
“The relationship with the Tiger Woods Foundation further strengthens Acura’s already deep ties to the game of golf while benefiting an organization that is advancing educational efforts critical to this nation in the areas of math, science and engineering ,” said Michael Accavitti, senior vice president and division manager of Acura. “We look forward to working with the Tiger Woods Foundation over the next three years and feel we’ve already hit one down the center of the fairway with our support at the Congressional next weekend.”
In addition to serving as the official vehicle of the foundation, Acura will also provide philanthropic support to Tiger Woods Learning Center, which will include support of STEM (science, technology, education and math) focused programs benefiting underserved and low-income students. The company will draw on its global engineering capabilities to work with the Learning Center and co-develop advanced robotics and engineering labs to provide additional learning opportunities for students.
“I’m looking forward to having Acura join my foundation’s team at the Quicken Loans National and at our learning centers,” Tiger Woods said. “It will be cool to see how they incorporate their technology with our STEM initiatives for underserved students nationwide, including our three D.C.-based learning centers.”
Acura has a long history with the game of golf including a 10-year relationship as the official vehicle of the Pinehurst Golf Club in North Carolina, site of the 2014 U.S. Open. Acura also serves as the title sponsor of the Acura College Alumni Team Championship, which brings collegiate teams from around the country together for the ultimate golf tournament of champions.
“We are thrilled Acura is partnering with us at our tournaments and education platforms,” Rick Singer, Tiger Woods Foundation president and CEO said. “Given the company’s exceptional history in premier engineering, our learning center students will absolutely benefit from this addition to our STEM programming.”
About Acura
Acura offers a full line of technologically advanced performance-luxury vehicles through a network of 275 U.S. Acura dealers. The Acura lineup features five distinctive models including the RLX luxury flagship sedan, the TLX performance luxury sedan (arriving this summer), the ILX compact luxury sedan, the 5-passenger RDX luxury crossover SUV, and the 7-passenger MDX luxury sport utility vehicle.
About the Tiger Woods Foundation
Where you come from shouldn’t mean failure. At the Tiger Woods Foundation, it doesn’t. Our programs break the cycle of poverty through college-access opportunities for low-income students. At Tiger Woods Learning Center campuses across the country, scholars in grades 5-12 are immersed in an interactive STEM (science, technology, engineering, math) curriculum. Here, they make the connection between school and career, while planning a road map to college. Tailored to the needs of the first-generation scholar, the Earl Woods Scholarship Program provides college scholarships coupled with an unyielding support system. But we don’t stop there. Through dedicated mentors, professional development workshops and internships, our one-to-one philosophy ensures the success of our students in college and beyond. See how our scholars are smashing the cycle of poverty at tigerwoodsfoundation.org and @TWFoundation.
For More Information
Consumer information is available at http://www.acura.com/. To join the Acura community on Facebook, visit www.facebook.com/Acura. Additional media information including detailed pricing features and high-resolution photography of the Acura line can be found at http://www.acuranews.com/. More information the Tiger Woods Foundation can be found at www.tigerwoodsfoundation.org.
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