September 8, 2017
, Auburn Hills, Mich.
The World Surf League (WSL) and Jeep® code have announced a long-term renovation and enlargement of their tellurian partnership. With a extended partnership, a Jeep code continues as a central and disdainful tellurian automotive partner of a WSL and a fixing rights partner to a WSL Jeep Leaders Tour Rankings for a men’s and women’s Championship Tour.
The partnership, that was initial announced in May 2015 with a Jeep code apropos a first-ever disdainful automotive partner of a WSL, has been renewed as partial of a multiyear deal, that includes 2020, a year that surfing will make a entrance on a universe theatre during a Olympic Games in Tokyo.
“The Jeep code embodies a suggestion and essence of surfing and roller lifestyle, that creates this partnership so special,” pronounced Beth Greve, WSL Chief Commercial. “We are impossibly vehement to continue operative together to move unusual competitions, some-more must-see stories of a Jeep Leaderboard and showcase a WSL’s best in a Jeep Leader Jersey to a fans around a globe.”
“Extending a partnership with a World Surf League allows a Jeep code to sojourn resolutely enthralled in a enlightenment that shares a identical temperament and core set of beliefs,” said Mike Manley, Head of Jeep Brand, FCA – Global. “The joining of these like-minded values – freedom, adventure, flawlessness and passion – offers a Jeep code a ability to bond globally with a fans and supporters by on-site beach activations and live online streaming of worldwide surfing events over a subsequent few years.”
The partnership will see a Jeep code continue a sponsorship of surfing’s many sought-after properties, a Jeep Leaderboard and a iconic yellow Jeep Leader Jersey, with a modernise of a program. A new Jeep Leader Jersey, as good as new branding opposite both digital and promote Jeep Leader graphics, and a special locker room pattern for Jeep front-runners, has been denounced during a Hurley Pro and Swatch Pro during Trestles (September 6 – 17).
The modernise will also be complimented by a array of sparkling new content, including one square that celebrates a implausible moments that have happened with a jersey over a past 3 years. Furthermore, a world’s best masculine and womanlike surfers any year, a men’s and women’s WSL Champions, will be awarded a Jeep code car during a finish of a season.
A series of on-site activations are designed around a year to showcase a ultimate roller vehicles ancillary WSL eventuality operations, as good as enchanting fans on a beach during Championship Tour (CT) events and those examination around a universe on a broadcast. The Jeep code will also prominence a product portfolio globally around WSL’s unique, geo-targeted digital and linear media solutions.
The partnership will see a Jeep code enhance a portfolio and support of veteran surfing with sponsorship of 6 WSL Qualifying Series events in pivotal markets around a world, including a Anfaplace Pro Casablanca (September 12 – 17), as good as continued support of a WSL CT, including a arriving Hurley Pro (September 6 – 17) and a Billabong Pipe Masters (December 8 – 20) on a men’s side and a Swatch Pro (September 6 – 17) and Maui Women’s Pro (November 25 – Dec 6) on a women’s tour.
Consumers will be means to try calm from a many new WSL events, including a Jeep Leaderboard and a wearer of a desired yellow Jeep Leader Jersey, around Jeep.com/wsl on desktop and www.jeep.com/en/mobile/wsl for mobile. Surf content, including an interactive report of arriving WSL Championship Tour events and a gallery of tip videos and photos, will uncover off some of a mind-blowing action. Additional calm includes a Jeep brand’s new tellurian WSL focused debate “Crazy Passionate,” introducing a implausible athleticism and lifestyle of a WSL to Jeep code fans everywhere.
The events will be promote live around WorldSurfLeague.com, a WSL app and on Facebook LIVE around a WSL’s Facebook page. Also, check a internal listings for coverage on CBS Sports Network in a United States, Fox Sports in Australia, ESPN in Brazil, Sky NZ in New Zealand, SFR Sports in France and Portugal, Sport TV in Portugal and a EDGEsport Network.
For some-more information, check out WorldSurfLeague.com
About Jeep Brand
Built on some-more than 75 years of mythological heritage, Jeep is a authentic SUV with class-leading capability, craftsmanship and flexibility for people who find unusual journeys. The Jeep code delivers an open invitation to live life to a fullest by charity a full line of vehicles that continue to yield owners with a clarity of certainty to hoop any tour with confidence.
The Jeep car lineup consists of a Cherokee, Compass, Grand Cherokee, Renegade and Wrangler. To accommodate consumer direct around a world, all Jeep models sole outward North America are accessible in both left and right-hand expostulate configurations and with gasoline and diesel powertrain options.
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