Harald Krüger, Chairman of the Board of Management of BMW AG
Bonjours à toutes et tous!
Our passion is premium mobility. And, we chart our own course. We are
setting the pace in electro-mobility:
The BMW Group is clearly Number ONE in Europe in electrified vehicle sales.
By the end of September, we already sold more than 100,000
electrified vehicles worldwide. Last year, we celebrated this figure
in December, as you may remember. In total, we already have over
300,000 electric vehicles and plug-in-hybrids on the road. The story continues:
Once more, we’ve increased the battery capacity and range for the BMW i3.
Other exciting, new battery-electric vehicles are on the way:
- 2019: the MINI Electric,
- 2020: the BMW iX3,
- 2021: the BMW iNEXT.
And it is my pleasure to announce that the BMW i4 will also be
arriving in 2021.
That means, in 2021 we will have five, fully-electric core models.
This underlines our strong commitment to future mobility.
And now: please enjoy our latest series models!
Pieter Nota, Member of the Board of Management of BMW AG,
Sales and Brand BMW, Aftersales BMW Group
Bonjour! The new BMW Z4 Roadster fits perfectly here
in Paris – the city that lives and breathes fashion and design. It
showcases BMW’s new design language from all perspectives: from the
dynamic looking front – to the striking flanks – to the clean tail end.
The BMW Z4 M40i not only cuts a great figure, it is also a true, lean
sports car. And it’s the only one in its class to offer a straight six engine.
I can tell you, I really loved testing it – a pure, open-air, raw,
driving experience – “sheer driving pleasure”. This is what BMW is all about.
Our next car is also one that feels at home cruising on the
Champs-Élysées, or on the racetrack at Le Mans.
Ladies and Gentlemen,
The all-new BMW 8 Series Coupé! It’s a real beauty!
The 8 not only begins a new chapter in our history of making
sensational sports cars, it also signifies the start of our expansion
in the upper luxury segment. With this car, we did something we’ve
never done before. We built it for the racetrack and then put it on
the road. You might have seen it in action in Le Mans: It’s quick,
with incredibly precise handling. Our customers will enjoy every
second behind the wheel!
This combination of racetrack performance with genuine luxury
delivers an unbeatable experience. The 8 also heralds the new design
language that will influence BMW’s entire line-up: Very modern, very clean!
As our new flagship luxury Coupé, the craftsmanship and fine details
in this car are second-to-none. Our 8 Series customers expect the very
best and have clear individual tastes: That’s why BMW Individual will
be available from the start when the car is launched in November.
It also has our most advanced digital user interface. Our customers
will experience a new level of personalization – similar to that of
the latest smart phones.
The Coupé will be followed by the Convertible and Gran Coupé in 2019,
and there’s great news for M fans – all of these will be offered as M models!
You see, currently we are in the middle of the company’s biggest
product expansion. And 2018 is also the year of X. After launching the
BMW X2 and X4, we recently revealed the new BMW X5
and it’s better than ever!
The “Boss” as we call it, has always been the clear leader in its
segment. This fourth generation – with brand new innovations such as
the xOffroad package – will continue to set the benchmark in: Driving
comfort, luxury and efficiency.
Efficiency is one of our top priorities. So of course, we will launch
the X5 as a plug-in hybrid in 2019. It combines the power and
elegance of our straight six engine with the latest BMW eDrive
technology – and you can drive up to 80 km in pure electric mode.
That’s benchmark.
Our next model also embodies all of this and is at the very heart of
our brand.
Klaus Fröhlich, Member of the Board of Management of BMW AG, Development
Bonjour Mesdames et Messieurs,
The new BMW 3 Series! The ultimate sports sedan.
The 3 Series established and led the segment of sport sedans – and
will continue to do so now in its seventh generation. Over the past 40
years, we have delivered more than 15 million 3 Series cars. This
makes it the most successful model of the BMW brand and the world’s
best-selling premium vehicle. It represents the BMW brand like no
other car and is truly the heart and soul of BMW.
All our cars contain the sporty and dynamic genes of the 3. This
extraordinary car is the pioneer of its segment. And for the new
generation, I promise you:
It is better than ever before: Even more athletic, present, and
innovative. I’ve tested it in a few fast laps on the Nürburgring. And
it is really fantastic. We will prove that the new 3 Series remains
the sportiest sedan in its segment.
To achieve this, we have combined our top technologies:
- Best-in-class aerodynamics with a drag coefficient of 0.23;
- A significant weight reduction of 55 kg compared to its predecessor;
- And most importantly, new powertrains with less consumption and
better driving performance.
To sum it up, maximum driving pleasure with maximum efficiency.
This model also represents our new design: pure lines and sculpted
surfaces. The interior has been completely revised: contemporary and
trendsetting, but with BMW’s trademark driver orientation. This also
describes the range of innovations in the new 3 Series.
For example, our brand-new Intelligent Personal Assistant. It brings
our digital world into the car as your personal companion. It connects
you and makes your life easier, including the latest driver assistance systems.
One highlight: the new BMW Digital Key, which allows customers to
unlock the vehicle and start the engine using a smartphone.
Ladies and Gentlemen,
We are very proud of this new car. And I would like to thank everyone
who worked on it, to make it the best ever.