The summer of 2011 could see gas prices approach $4.00 per gallon nationally according to the U.S. Energy Information Administration, driving demand for high-content, fuel efficient vehicles to an all-time high. This trend will help Hyundai Motor Companys quartet of new 40 mpg standard highway cars the Sonata Hybrid, Elantra, Veloster and Accent build momentum. These cars make Hyundai the only manufacturer with four models achieving 40 mpg on the highway no asterisks required. By the end of 2011, Hyundai Motor America expects to lead the industry in sales of 40 mpg highway fuel economy rated vehicles, with more than 200,000 units sold. This will represent more than 30 percent of Hyundai Motor Americas total anticipated sales.

Hyundai plans to answer consumer demand by offering even more 40 mpg highway models over the next several years. In addition to the new Sonata Hybrid, Elantra, Veloster and Accent, Hyundai will introduce one more 40 mpg highway car and another achieving 40+ mpg in the next couple years. These additional models will further the companys 40 mpg highway sales volume growth as it steams toward its stated goal of an EPA fleet average of at least 50 mpg by 2025.

Sonata Hybrid, Elantra, Veloster and Accent are tapping into a newfound consumer demand for high-content, fuel efficient cars, says Mike OBrien, vice president, Product and Corporate Planning, Hyundai Motor America. These vehicles achieve 40 mpg highway without any additional cost or sacrificing content for a high fuel economy package, making them more attractive to general car buyers.

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