Porsche, Maria Sharapova and a Council of Fashion Designers of America (CFDA) group adult for a good cause


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Porsche Brand Ambassador is a new face of a CFDA Fashion Targets Breast Cancer Campaign

Maria Sharapova, Porsche Brand Ambassador, during a 'Fashion Targets Breast Cancer' 20th Anniversary eventuality presented by Porsche during The New Museum in New York City (dress Marc Jacobs)International tennis luminary and Brand Ambassador for Porsche AG, Maria Sharapova has been comparison as a face of a 2014 ‘Fashion Targets Breast Cancer Campaign’ (FTBC). The FTBC module is a longest using free beginning of a Council of Fashion Designers of America (CFDA), a not-for-profit trade organisation founded in 1962 that leads industry-wide initiatives and whose membership consists of some-more than 450 of America’s inaugural conform designers.

A summer soiree, presented by Porsche, distinguished a launch of a debate and a 20th Anniversary during The New Museum in New York City, only forward this year’s final Grand Slam tournament, a 2014 US Open. Sharapova is Brand Ambassador to Porsche AG given Apr 2013, her appointment to this includes a worldwide communications campaign, for instance a launch of a all new Porsche Macan during a Los Angeles Auto Show final November. The sponsorship of FTBC’s 20th Anniversary jubilee is demonstrative of Porsche’s support of Maria’s passions, as good as a flourishing impasse with a oppulance conform community.

“I am respected to partner this year with a CFDA to applaud a 20th Anniversary of Fashion Targets Breast Cancer. Over a final 20 years, FTBC has mobilized a conform attention and a open consumer for this estimable free initiative,” says Sharapova. “Porsche’s joining to unite a debate betray jubilee in NYC means so most to me, and is contemplative of a brand’s loyalty to this critical cause.”

Fashion Targets Breast Cancer was desirous by CFDA member Ralph Lauren in 1994 as a American Fashion Industry’s response to breast cancer. To date, a beginning has lifted over $54 million for breast cancer worldwide, with each dollar going behind to studious care.

The debate facilities 4 images of Sharapova sporting CFDA designers. It was shot in Los Angeles during Milk Studios by conform photographer Michael Beauplet. The announcement debate will run in a US from Sep to Dec in publications including a Oct issues of “Vogue” and “Vanity Fair” and a Sep 14th emanate of “T Magazine”.