- Nissan rises to 56th place in Interbrand study, adult from 65th final year
- Value of a Nissan code increases by 23% to $7.623 billion
YOKOHAMA, Japan – Nissan has been named one of a world’s many profitable brands for 2014, according to Interbrand, a world-leading code consultancy. In a Best Global Brands Study, expelled currently by Interbrand, Nissan ranked 56, adult from 65 in 2013. The investigate cited a strength of Nissan’s financial performance, product portfolio and care position in electric vehicles among a drivers of a company’s code health. The value of a Nissan code was estimated during $7.623 billion, an boost from final year’s estimated value of scarcely $6.2 billion.
In Jun Nissan was named one of a world’s greenest brands for 2014 in Interbrand’s Best Global Green Brands report. Nissan changed adult one mark to fourth altogether powered by a Nissan LEAF, a world’s best-selling 100% electric car and creation a association a tellurian personality in Zero Emissions mobility.
“Brand energy is a pivotal indicator of a health of a Nissan business and a vital motorist of a company’s growth,” pronounced Roel de Vries, Nissan Corporate Vice President and tellurian conduct of Marketing and Brand Strategy. “We are gratified to see a 23 percent boost in code value from final year – scarcely doubling Nissan’s code value given a initial coming on a list in 2011 – and approval as a “top” riser in a study.”
The Best Global Brands investigate is Interbrand’s annual news on a world’s many profitable brands. Interbrand’s routine looks during a ongoing investment and government of a code as a business asset, holding into comment financial performance, a purpose of code in a squeeze preference process, and a strength of a brand.
The investigate remarkable Nissan’s new launches for a Qashqai, Murano and Rogue as a proof of a brand’s “Innovation and Excitement for Everyone” positioning. The company’s care in electric vehicles and investment in destiny mobility, like unconstrained vehicles and fuel dungeon technology, were famous for addressing rising patron needs in a fast changing automotive market.
For some-more information about Interbrand’s 2014 Best Global Brand Study, greatfully visit: http://www.bestglobalbrands.com/
About Nissan Motor Co., Ltd.
Nissan Motor Co., Ltd., Japan’s second-largest automotive company, is headquartered in Yokohama, Japan, and is partial of a Renault-Nissan Alliance. Operating with some-more than 244,500 employees globally, Nissan sole roughly 5.2 million vehicles and generated income of 10.5 trillion yen (USD 105 billion) in mercantile 2013. Nissan delivers a extensive operation of some-more than 60 models underneath a Nissan, Infiniti and
Datsun brands. In 2010, Nissan introduced a Nissan LEAF, and continues to lead in zero-emission mobility. The LEAF, a initial mass-market, pure-electric car launched globally, is now a best-selling EV in story with roughly 50% share of a zero-emission car segment.
For some-more information on the products, services and joining to tolerable mobility, revisit the website during http://www.nissan-global.com/EN/
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For some-more information, contact:
Nissan Motor Co., Ltd. (Japan)
Global Communications Div.
http://www.nissan-newsroom.com/EN/ (For media)
http://www.nissan-global.com/EN/IR/ (For IR)