, ROLLE, Switzerland


Today Nissan announced a 25% year-on-year increase in European sales from August 2010.

A strong August, in which Nissan sold 40,569 units, continued Nissan’s run of out-selling 2010 in every month to date. Most models posted year-on-year sales increases contributing to a 3.6% European market share.

Locally-produced models continue to drive this demand, including the Qashqai crossover and Note mini-MPV – both manufactured in Sunderland, UK – and the Barcelona-built Navara pickup and NV200 small van.

Russia – Nissan’s largest European market – is continuing to play a key role. August sales reached 11,289 units in a market where Nissan remains the top-selling Japanese brand.

Guillaume Cartier, Nissan’s Vice President for Sales Operations, Europe commented: “August is traditionally a month when sales slow down but Nissan’s strong product line-up continues to bring customers into the showrooms and our order banks continue to grow.

The success of the Nissan crossover line up with Murano, Qashqai and Juke is driving our performance across the region and we are also looking forward to the launch of the Micra DIG-S later this month.”

Nissan in Europe
Nissan has one of the most comprehensive European presences of any overseas manufacturer, employing more than 12,500 staff across locally-based design, research development, manufacturing, logistics and sales marketing operations. Last year Nissan plants in the UK, Spain and Russia produced more than 528,000 vehicles including mini-MPVs, award-winning crossovers, SUVs and commercial vehicles. Nissan now offers 24 diverse and innovative products for sale in Europe today, and is positioned to become the number one Japanese brand in Europe.

About Nissan
Nissan Motor Co., Ltd., Japan’s second largest Japanese automotive company by volume, is headquartered in Yokahama, Japan and is an integral pillar of the Renault-Nissan Alliance. Operating with more than 150,000 employees globally, Nissan provided customers with more than 4 million vehicles in 2010. With a strong commitment to developing exciting and innovative products for all, Nissan delivers a comprehensive range of fuel-efficient and low-emission vehicles under the Nissan and Infiniti brands. A pioneer in zero-emission mobility, Nissan made history with the introduction of the Nissan LEAF, the first affordable, mass-market, pure electric vehicle and winner of numerous international accolades including the prestigious 2011 European Car of the Year award.

For more information on our products, services and commitment to Sustainable Mobility, visit our website at

For further information please contact:

Fernando Menezes
General Manager Brand Corporate Communications
Tel: +41 (0) 21 822 5764

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