IRVINE, Calif. (June 1, 2012) – Mazda North American Operations (MNAO) today reported May U.S. sales of 20,357 vehicles, representing an increase of 13.9 percent (up 5.4 percent on a daily selling rate (DSR) basis) versus last year. On a calendar year-to-date basis, Mazda’s sales are up 20.2 percent (19.3 percent DSR), with 123,886 vehicles sold.
Key May sales notes:
- The all-new 2013 Mazda CX-5 compact crossover SUV, named “2012 Crossover of the Year” by Autobytel and an IIHS “Top Safety Pick” is a popular choice for customers. In its third full month of sales, 3,973 vehicles were sold in May. Mazda 6 sales are up 40.0 percent versus last year with 2,294 vehicles sold.
- Mazda’s SKYACTIV® TECHNOLOGY, the brand’s engineering-focused philosophy toward improving all-around vehicle efficiency, is already demonstrating strong sales through its fitment in the 2012 Mazda3 (up to 40 MPG highway) and the CX-5 (highest highway (35 MPG) and best combined (29 MPG) fuel economy of any SUV sold in the U.S.). Mazda’s total SKYACTIV® TECHNOLOGY vehicle sales for May account for 72 percent of total sales for the month.
Rounding out sales for the North American market, Mazda Motor de Mexico (MMdM) reported its best May sales ever of 2,143 vehicles, up 4.0 percent versus May of last year.
Mazda North American Operations is headquartered in Irvine, Calif., and oversees the sales, marketing, parts and customer service support of Mazda vehicles in the United States and Mexico through more than 700 dealers. Operations in Mexico are managed by Mazda Motor de Mexico in Mexico City.
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Attachment(click to download) May 2012 Sales Release_FINAL.pdf52.68 KB