Klaus Zellmer to Lead Porsche Cars North America
October 13, 2015
Detlev von Platen to join Porsche AG Executive Board as new member obliged for tellurian Sales and Marketing
Atlanta, Georgia. Porsche AG’s Executive Board allocated Klaus Zellmer as new President and Chief Executive Officer of Porsche Cars North America, Inc. (PCNA), effective Nov 1, 2015.
PCNA’s stream President and Chief Executive Officer, Detlev von Platen, will immigrate from Atlanta to Porsche domicile in Stuttgart, Germany to assume his new purpose as Executive Board member obliged for tellurian Sales and Marketing, also effective Nov 1, 2015. He succeeds Bernhard Maier, who was allocated Chairman of a Board of Management for SKODA in a Czech Republic.
Mr. von Platen has led PCNA given 2008. Under his care North America remained a many critical marketplace for Porsche worldwide. New automobile deliveries in a United States scarcely doubled from 26,000 units in retrogression year 2008 to a record-setting 47,000 units in 2014. In 2009, he successfully introduced a Panamera sports sedan to a North American market, followed in 2014 by a equally successful Macan compress sports SUV. At a same time, Mr. von Platen significantly stretched Porsche’s marketplace participation in a United States.
In May of this year, PCNA non-stop a new $100 million Porsche Experience Center and domicile in Atlanta, a largest investment ever for a sports automobile manufacturer outward Germany. The facility, an industry-first in North America, is finish with a motorist growth lane and a state-of-the-art business center. A second Porsche Experience Center is due to open in Los Angeles in 2016. Numerous motorsport victories and a eminent Porsche Rennsport Reunion event, a many new entertainment attracting scarcely 60,000 participants, solidified a code among automotive enthusiasts opposite a world.
Mr. Zellmer was named conduct of Overseas and Emerging Markets progressing this year. He is now obliged for Porsche subsidiaries in Australia, Japan and Korea, and a sports automobile manufacturer’s informal offices in Asia-Pacific, South America, a Middle East and Africa. Previously, from 2010 until early 2015, he was Managing Director of Porsche Germany and grew sales from 13,000 units to 24,000 units in Porsche’s home market.
“I have famous Klaus Zellmer for many years and am really gratified to have a seasoned sales and selling consultant attain me as conduct of Porsche Cars North America” pronounced von Platen. “His lane record and can-do opinion make him a ideal fit for a U.S. sales organization.”
Mr. Zellmer complicated Business Administration in Germany, Great Britain and a United States. He will news to Mr. von Platen. In turn, Mr. von Platen will be named Chairman of a Board of Directors Porsche Cars North America, Inc.
About Porsche Cars North America Inc. | One Porsche Drive, Atlanta, GA 30354 USA
Established in 1984, Porsche Cars North America, Inc. (PCNA) is a disdainful U.S. importer of Porsche 918 Spyder, 911, Boxster and Cayman sports cars, a Macan and Cayenne SUVs, and Panamera sports sedans. Headquartered in Atlanta, Georgia given 1998, PCNA is also home to a initial Porsche Experience Center in North America featuring a module-based 1.6 mile motorist growth track, business center, tellurian opening center, and excellent dining restaurant. PCNA employs approximately 300 people who yield parts, service, marketing, and training for 189 dealers. They, in turn, work to yield Porsche business with a best-in-class knowledge that is in gripping with a brand’s 65-plus year story and care in a enrichment of automobile performance, reserve and efficiency. PCNA is a wholly-owned auxiliary of Porsche AG, that is headquartered in Stuttgart, Germany.
At a core of this success is Porsche’s unapproachable racing birthright that boasts some 30,000-plus motorsport wins to date.
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