FOUNTAIN VALLEY, Calif., Feb. 5, 2014 – Hyundai’s convention-defying sport coupe, the Veloster Turbo, today received a coveted “5-Year Cost to Own Award” from Kelley Blue Book’s The Veloster Turbo, with its sporty yet efficient setup, bested competitors like the MazdaSpeed3 and Honda Civic Si to take first place in the Sporty Compact Car category. The award will be presented to Hyundai at the 2014 Chicago Auto Show on February 6.

“The 5-Year Cost to Own Awards are based on Kelley Blue Book’s 5-Year Cost to Own data for new cars, and honor the vehicles and brands, both luxury and non-luxury, with the lowest projected ownership costs over the initial five-year ownership period,” said Dan Ingle, vice president of vehicle evaluations for Kelley Blue Book. “The Veloster Turbo’s impressive fuel economy and low depreciation, coupled with Hyundai’s 10-year, 100,000 mile warranty, make it an excellent choice for those looking for a fun, compact sports car.”

Kelley Blue Book’s 5-Year Cost to Own Awards account for nearly all expenses of car ownership, including depreciation, expected fuel costs, finance and insurance fees, maintenance and repair costs, and state fees for new models. The awards exist to help shoppers make more informed new-car buying decisions by breaking down typical ownership cost details and naming the brands and models with the lowest projected five-year total.

The Veloster Turbo was engineered to be an entry-level sports car that also provides the efficiency of a subcompact vehicle as well as superior ergonomics,” said Scott Margason, director, Product Planning, Hyundai Motor America. “Receiving this award from showcases Hyundai’s ability to offer both excitement and efficiency, all wrapped up in one package.”

For 2014, Hyundai’s award-winning Veloster adds even more convenience, safety and performance, further increasing the appeal of the popular sporty coupe. And, an addition to the Veloster lineup is being introduced at the Chicago Auto Show in the form of a special edition model called Veloster Re:FLEX. Both Veloster and Veloster Turbo models feature cutting-edge powertrain technologies like direct injection, optimizing their appeal to youthful customers by combining excellent fuel economy, spirited performance and low emissions without compromise.