06/22/2018, Fountain Valley, CA
- Hyundai to Display its All-New Hyundai Kona at Global Event on June 23-24, 2018
FOUNTAIN VALLEY, Calif., June 22, 2018 – World Archery is in Salt Lake City, Utah for stage three of the 2018 Hyundai Archery World Cup from June 23-24, 2018. In this global competition, sponsored by Hyundai Motor Company, archers compete in four stages across four different countries. The best from each category advance to the finals which will take place in Samsun, Turkey on September 29–30.
“We’re honored to be sponsoring World Archery for the third consecutive year,” said Erik Thomas, senior group manager, experiential marketing, Hyundai Motor America. “In particular, the Salt Lake event provides us an opportunity to share our passion for archery with a global audience while showcasing the passion that drives our new vehicles.”
At the Salt Lake event, Hyundai will have its all-new Kona on display at the archery range. In addition, Hyundai’s activation area will have another Kona on display, along with promotional giveaways and an archery game for fans, provided by World Archery. Hyundai is entering its third year as the official title sponsor of the Hyundai Archery World Cup and Hyundai World Archery Championships.
World Archery
World Archery is the international governing body for the sport of archery. Its mission is to promote and regulate archery worldwide, developing the sport with over 160 member associations through international events, development initiatives and marketing and endorsed by the International Olympic Committee, International Paralympic Committee and International World Games Association, among others.
It is responsible for setting the rules and regulations for international archery events, organizing the World Archery Championships and for the sport at the Olympic Games, Paralympic Games and World Games.
Read more about World Archery at http://worldarchery.org