GM Canada Sales Grow 1.5 Per Cent in January

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GM Canada Sales Grow 1.5 Per Cent in January

2017-02-01

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Oshawa, Ontario (February 1, 2017) — Chevrolet, Buick, GMC and Cadillac dealers delivered 14,605 total vehicles in January, an increase of 1.5 per cent year over year.  This builds on the strong close to 2016, when GM Canada crossed the 200,000 threshold for retail sales with only four brands.   

“Our strategy remains disciplined for 2017 focusing on building our brands, growing retail sales and limiting our daily rental deliveries to produce the best value for our customers,” said John Roth, vice-president, sales, service and marketing for GM Canada.  “2017 is an important year for GM Canada with key product launches including the Chevrolet Bolt EV, which we began delivering to customers in late January fulfilling the brand’s promise to offer a long-range electric vehicle at an affordable price.”

Named the 2017 North American Car of the Year, the Bolt EV offers an U.S. EPA-estimated 383 kilometres of range on a full charge, enabling owners to go beyond average daily driving needs with range to spare.

Roth added, “The addition of the Bolt EV strengthens Chevrolet’s sales leadership among electric vehicles alongside the Chevrolet Volt. In fact, Chevrolet has sold more EV’s in Canada than any other brand.”

January Highlights (vs. Jan. 2016)

  • Chevrolet
    • Total sales increased 4 per cent – best total sales since 2013
    • Volt total sales up 172 per cent, with retail sales up 199 per cent
    • Spark total sales up 104 per cent, with retail sales up 94 per cent
    • Impala total sales up 17 per cent
    • Corvette total and retail sales up 14 per cent
    • Chevrolet trucks total sales were up 8 per cent
    • January was Chevrolet’s best total truck sales since 2008
    • Trax total and retail sales up 1 per cent
    • Equinox total sales up 42 per cent, with retail sales up 39 per cent
    • Traverse total sales up 55 per cent
    • Silverado total sales up 6 per cent
  • Buick
    • Total sales increased 40 per cent
    • Buick SUVs (all-new Envision and Encore), which are up 86 per cent year over year, marking the brand’s best SUV sales month since 2002
    • Buick’s retail sales experienced strong growth of 55 per cent year over year and January 2017 was the brand’s best retail sales month since 2002
  • GMC
    • SUV and Full Size Utility vehicle sales are up 14 per cent driven by sales of the Terrain (up 33 per cent) and Acadia (up 12 per cent)
  • Cadillac
    • Total sales were down 19.0 per cent in January, but saw strength in SUV sales with XT5 up 13 per cent over combined XT5/SRX sales in January 2016 and Escalade sales were up 1.3 per cent for the month
    • Demand for the Escalade ESV remains strong with a 159 per cent year over year increase

About General Motors in Canada

Headquartered in Oshawa, Ontario, General Motors of Canada Company employs more than 8,700 people across the country and is a recognized leader in green manufacturing.  GM Canada markets the full range of fuel-efficient Chevrolet, Buick, GMC and Cadillac vehicles and related services through Canada’s largest automotive dealer network. More information regarding GM Canada models can be found at www.gm.ca, www.gminnovates.ca or by following @GMcanada on Twitter.

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