03.22.2012
, Montreal
LE VOYAGE INSPIRÉ by INFINITI JX: FIRST-EVER, LIVE, ONLINE STREAMING EVENT FEATURING THE ALL-NEW INFINITI JX IN A CIRQUE DU SOLEIL® PERFORMANCE
Challenging Gravity – 12pm EDT, Thursday, March 29, 2012 Facebook.com/Infiniti
Exemplifying a unique partnership, Cirque du Soleil and luxury auto maker Infiniti are pleased to present the first-ever, live streaming event featuring the all-new Infiniti JX in a Cirque du Soleil performance. Viewable exclusively online at 12pm EST, Thursday, March 29 on Facebook.com/Infiniti and Facebook.com/CirqueduSoleil, see the versatile Infiniti JX combine with the artistry of Cirque du Soleil…all at gravity challenging heights!
Inspired by the all-new Infiniti JX, Cirque du Soleil’s Special Events team has incorporated Infiniti’s all-new, 7-passenger luxury crossover into an approximately 11 minute performance, complete with 9 Cirque du Soleil performers – all streamed live from Cirque du Soleil’s headquarters in Montreal. And immediately following the performance, stay online for an exclusive, interactive video QA where you may have your questions about the performance answered in real-time by Mario D’Amico, Senior Vice President, Cirque du Soleil Corporate Marketing and Wendy Durward, Director, Infiniti Canada.
With a shared commitment to creativity and performance, Infiniti is an Official Sponsor and exclusive Automotive Partner of Cirque du Soleil.
To Learn More and Access the Live Performance
– Access to the live-event is no-charge and you may RSVP NOW and/or submit a question for the interactive video QA in advance on the ‘Events’ page at www.facebook.com/infiniti
– At 12pm EST, March 29, 2012, simply visit the ‘Infiniti Live’ Page on www.facebook.com/infiniti or www.facebook.com/cirquedusoleil
The Creativity of Cirque du Soleil Special Events
Since 1984, Cirque du Soleil is known for its live shows presented under big tops (tents) or in theatres. But while the heart of Cirque du Soleil’s main activity remains creating live shows, the organization has extended its activities towards conceiving, designing and producing a wide range of unique experiences and upscale events. Whether for major international events like the Academy Awards or the 2012 Super Bowl Halftime performance with Madonna, to global brands from Infiniti to Xerox, the Cirque du Soleil Special Events team is dedicated to designing and producing unique, exquisite experiences.
About Cirque du Soleil
Cirque du Soleil is primarily a creative content provider for a wide variety of unique projects. In addition to shows, the company, which has its International Headquarters in Montreal, extends its creative talent to other spheres of activity. While maintaining stringent standards of artistic quality and originality, Cirque du Soleil brings to innovative projects the same energy and spirit that characterize each of its shows.
Cirque du Soleil is a Quebec-based organization providing high-quality artistic entertainment. Since its beginnings in 1984, more than 100 million spectators in over 300 cities on six continents have been thrilled by Cirque du Soleil.
For more information about Cirque du Soleil, visit www.cirquedusoleil.com.
To find out more about the ONE DROP Foundation, visit www.onedrop.org.
About Infiniti
Infiniti offers a full-line of luxury performance vehicles designed to inspire at every turn, including the all-new 2013 Infiniti JX luxury crossover which joins the G Sedan, G Coupe, M Sedan, EX, FX and QX. More information about Infiniti and the Total Ownership Experience® can be found at www.infiniti.com. Infiniti continues to launch across the globe through a dedicated network of Infiniti Retailers that share a commitment to exceptional hospitality throughout the entire period of ownership.
Media Contacts
Tania Orméjuste
Senior Publicist, Cirque du Soleil
514-723-7646 ext. 8335
Tania.ormejuste@cirquedusoleil.com
Nathalie Greve
Manager, Infiniti Global Communications
Nathalie-greve@mail.nissan.co.jp