Electrifying moments at BMW Welt: First customers take delivery of their fully-electric BMW i4 vehicles.

Munich. From the heart of the BMW brand –
fully-electric on the road: The first BMW i4 vehicles were delivered
at the BMW Welt last weekend. Bernhard Kuhnt, Senior Vice
President BMW Group Market Germany
, is delighted: “It
is a very special moment for us when we hand over brand new models to
customers for the first time. The BMW i4 shows in an emotional way how
well fully-electric mobility and sporty driving dynamics fit together.
For us, it is therefore clear: the BMW i4 will offer our customers a
whole new dimension of driving pleasure.”

 

On this special occasion, the BMW Group did not miss the opportunity
to invite the customers of the first BMW i4s to an accompanying
programme around the fully-electric Gran Coupé in Munich.

 

Customers are excited

Stefan Ballin, owner of an electrical contracting company and one of
the first customers, was delighted to take delivery of his BMW i4: “It
wasn’t possible, at the time I placed the order, to take a test drive,
but I knew the BMW i4 was exactly the right car for me! I was
impressed by the concept – the symbiosis of range, elegant design and
unmistakeable BMW sportiness. I also wanted a car that would show how
we, as an innovative company, can comfortably integrate
electromobility into both our private and working environments. I’m
also looking forward to sporty driving pleasure with zero emissions in
the i4 – because the electricity I need to run it will come from our
own photovoltaic system.”

 

Bernhardt Kuhnt confirmed: “With the BMW i4, we have
absolutely struck a chord. You can see this from the very high demand
for this car. We are delighted to be expanding our electrified product
line-up with this sporty, fully-electric Gran Coupé at exactly the
right time and to present the first vehicles to our customers today –
three months earlier than originally planned. The first delivery of a
BMW i4 today, and the first BMW iX in about a week, are further
milestones for the BMW Group on the road to electromobility.”

 

One in four BMW Group vehicles in Germany electrified

Kuhnt goes on to explain: “One in four BMWs delivered in Germany
today already comes with a fully-electric drive train or is a plug-in
hybrid. By the end of the third quarter, around 41,900 electrified
BMWs and 8,820 electrified MINIs had been delivered to customers this
year. The fully-electric MINI Cooper SE alone already accounts for
about 20 percent of MINI brand sales. The BMW Group has almost doubled
its sales of electrified models in Germany compared with the previous
year, at around 25 percent.”

 

Impressive driving dynamics thanks to model-specific chassis
technology and electric drive train

The BMW i4 combines characteristic sportiness with elegant design –
and brings electromobility to the traditional core of the BMW brand.
The four-door Gran Coupé is the first fully-electric BMW consistently
geared towards driving dynamics. Impressive driving dynamics and high
range are combined by harnessing the power of efficient drive
technology and intelligent lightweight construction.

 

Range and innovative technology were also purchasing considerations
for Ronny Scharschmidt, whose firm implements regional construction
projects with renewable energies: “I decided on the i4 because of the
range and the many new driving functions and on-board sensors that
make driving safer and more comfortable. My first long drive in the
BMW i4 will be from Munich directly home to Saxony-Anhalt: In the
meantime, there are enough fast chargers that you don’t have to worry
about charging anymore.”

 

Convenient charging

When BMW Group customers buy an electrified vehicle, it comes with a
BMW or MINI Charging Card that gives them access to one of the world’s
largest charging networks. BMW also offers two options for convenient
charging at home: the BMW Wallbox and the Smart Wallbox from BMW Group
partner NewMotion. For example, this wallbox also enables company car
drivers to precisely record charging processes for accounting purposes.

 

 

BMW Group electro-offensive continues

In addition to the two main innovation flagships, the BMW iX and BMW
i4, the BMW i3, MINI SE* and BMW iX3* are already on the market. These
will be followed in the coming years by fully-electric versions of the
BMW 7 Series, BMW X1 and the high-volume BMW 5 Series. Every plant in
Germany will produce fully-electric cars from 2022 onwards. A
fully-electric successor to the MINI Countryman and the all-electric
Rolls-Royce Spectre will also be released onto the market. By 2023,
the BMW Group will have at least one fully-electric model on the roads
in about 90 percent of its current market segments. The BMW Group
expects fully-electric vehicles to account for at least 50 percent of
its global sales in 2030.

 

*Consumption/emissions data:

BMW iX3: Power consumption in kWh/100 km combined:
18.9-18.5 WLTP

MINI Cooper SE: Power consumption in kWh/100 km
combined: 16.9-14.9 NEDC, 17.6-15.2 WLTP

If you have any questions, please contact:

 

 

 

BMW Group Corporate Communications

 

Micaela Sandstede, press spokesperson, Market Germany

Telephone: +49 89 382-61611

E-mail: Micaela.sandstede@bmwgroup.com

 

Eckhard Wannieck, Head of Communications Corporate, Finance, Sales

Telephone: +49 89 382-24544

E-mail: eckhard.wannieck@bmwgroup.com

 

Media website: www.press.bmwgroup.com

E-mail: presse@bmw.de

 

 

The BMW Group

 

With its four brands BMW, MINI, Rolls-Royce and BMW Motorrad, the BMW
Group is the world’s leading premium manufacturer of automobiles and
motorcycles and also provides premium financial and mobility services.
The BMW Group production network comprises 31 production and assembly
facilities in 15 countries; the company has a global sales network in
more than 140 countries.

 

In 2020, the BMW Group sold over 2.3 million passenger vehicles and
more than 169,000 motorcycles worldwide. The profit before tax in the
financial year 2020 was € 5.222 billion on revenues amounting to
€ 98.990 billion. As of 31 December 2020, the BMW Group had a
workforce of 120,726 employees.

 

The success of the BMW Group has always been based on long-term
thinking and responsible action. The company set the course for the
future at an early stage and consistently makes sustainability and
efficient resource management central to its strategic direction, from
the supply chain through production to the end of the use phase of all products.

 

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