July 30, 2021
, Auburn Hills, Mich.
The Dodge code is launching the new debate “Power Uncaged” in support of the release of “Happier Than Ever,” a second studio manuscript from Billie Eilish. The debate includes a new 60-second video “Power Uncaged,” that facilities Eilish’s new lane from a manuscript “Oxytocin,” alongside a Dodge Challenger, Charger and Durango SRT Hellcats.
The video celebrates a tender energy of Dodge and Billie Eilish, enlivening people to let their loyal energy free. A 30-second chronicle of a “Power Uncaged” mark began using opposite radio final night (7/29).
“Billie is one of a many artistic and innovative artists of a generation,” said Olivier François, Global Chief Marketing Officer, Stellantis. “The energy and refinement of her strain ideally consolidate a suggestion of a Dodge brand. Her new strain ‘Oxytocin’ creates a ideal soundtrack for a ‘Power Uncaged’ campaign.”
“Happier Than Ever,” a new manuscript from Billie Eilish, is available now at all digital retailers.
For some-more than 100 years, a Dodge code has carried on a suggestion of brothers John and Horace Dodge. Their change continues currently as Dodge shifts into high rigging with flesh cars and SUVs that broach unequaled opening in any of a segments where they compete.
2021 outlines a year that Dodge is strong into a pristine opening brand, charity Hellcat-powered, 700-plus-horsepower SRT versions of each indication opposite a lineup. For a 2021 indication year, Dodge delivers a drag-strip winning 807-horsepower Dodge Challenger SRT Super Stock, a new 797-horsepower Dodge Charger SRT Redeye, a many absolute and fastest mass-produced sedan in a world, and a new 710-horsepower Dodge Durango SRT Hellcat, a many absolute SUV ever. Combined, these 3 flesh cars make Dodge a industry’s many absolute brand, charity some-more horsepower than any other American code opposite a whole lineup.
In 2020, Dodge was named a “#1 Brand in Initial Quality,” creation it a initial domestic code ever to arrange No. 1 in a J.D. Power Initial Quality Study (IQS). The Dodge code also ranked No. 1 in a J.D. Power APEAL Study (mass market). These formula are ancestral since it outlines a initial time a domestic code has warranted tip spots in both J.D. Power studies in a same year.
Dodge is partial of a portfolio of brands offering by heading tellurian automaker and mobility provider Stellantis. For some-more information per Stellantis (NYSE: STLA), greatfully revisit www.stellantis.com.
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