BMW Partners with the Directors Guild of America for the 70th Annual Directors Guild Awards. The BMW 7 Series, BMW i8 and BMW X3 were showcased alongside Hollywood’s biggest stars.

Beverly Hills. Returning for a fifth consecutive
year, BMW proudly supported the Directors Guild of America as the
exclusive automotive partner at the organization’s 70th
Annual DGA Awards Ceremony on February 3, 2018. The Awards, which
celebrate outstanding directorial achievement, took place at The
Beverly Hilton in Beverly Hills, CA. 

“BMW has a long tradition of supporting creative visionaries across
artistic disciplines,” said Uwe Dreher, Head of Brand Communication
BMW.  “We are proud to once again partner with the Directors Guild of
America to honor some of Hollywood’s most exciting storytellers.”  

Comedian Judd Apatow hosted the ceremony which was attended by some
of the biggest names in Hollywood, including Betty Gabriel, Marcus
Henderson, Richard Jenkins, Amy Schumer, Sam Rockwell, and David Hasselhoff.

Director and former DGA President Michael Apted (The World Is Not
Enough, The Chronicles of Narnia: The Voyage of the Dawn
Treader
) was the recipient of the DGA Honorary Life Member Award
in recognition of leadership in the industry, contribution to the
Guild and the profession of directing, and outstanding career
achievement – presented to him by DGA President Thomas Schlamme and
Former National Executive Director Jay D. Roth. 

 

Guillermo del Toro took home the evening’s most coveted prize of the
Directors Guild of America; the Award for Outstanding Directorial
Achievement in Feature Film for 2017 for the film “The Shape of
Water”, which was presented to him by last year’s winner Damien
Chazelle (La La Land).

Seen on-site at the Directors Guild Awards were three iconic BMW
vehicles: the BMW X3, the BMW i8 and the BMW 7 Series.

BMW’s support of the Directors Guild of America is part of the
company’s ongoing commitment to arts, entertainment and culture. BMW
vehicles have a long been featured on the big screen, including in
iconic films like Mission: Impossible and the James
Bond
franchises.

The DGA Award for Outstanding Directorial Achievement in Feature Film
has traditionally been a near-perfect barometer for the Best Director
Academy Award. Only seven times since the DGA Award’s inception has
the DGA Award winner not won the same year’s Academy Award®.

 

 

If you have any questions, please contact:

 

BMW Group Corporate Communications

 

Julian Hetzenecker

Communications BMW Group Sales Germany and BMW Group Marketing

BMW Group Business and Finance Communications

Telephone: +49 89 382 39229

Email: julian.hetzenecker@bmw.de

 

Micaela Sandstede

Press spokesperson BMW Group Sales Germany and BMW Group Marketing

BMW Group Business and Finance Communications

Telephone: +49 89 382 61611

Email: micaela.sandstede@bmw.de

 

Media website: www.press.bmwgroup.com

Email: presse@bmw.de

 

 

 

 

The BMW Group

 

With its four brands BMW, MINI, Rolls-Royce and BMW Motorrad, the BMW
Group is the world’s leading premium manufacturer of automobiles and
motorcycles and also provides premium financial and mobility services.
The BMW Group production network comprises 31 production and assembly
facilities in 14 countries; the company has a global sales network in
more than 140 countries.

 

In 2017, the BMW Group sold over 2,463,500 passenger vehicles and
more than 164,000 motorcycles worldwide. The profit before tax in the
financial year 2016 was approximately € 9.67 billion on revenues
amounting to € 94.16 billion. As of 31 December 2016, the BMW Group
had a workforce of 124,729 employees.

 

The success of the BMW Group has always been based on long-term
thinking and responsible action. The company has therefore established
ecological and social sustainability throughout the value chain,
comprehensive product responsibility and a clear commitment to
conserving resources as an integral part of its strategy.

 

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