Munich/Stuttgart.
With victories in the categories “Sports Bikes”, “Touring/Sport
Touring Bikes”, “Crossovers” and “Modern Classics” as well as three
second and two third places, BMW Motorrad achieved another
impressive result in the MOTORRAD magazine’s 19th “Motorcycle of the
Year” readers’ vote in which 208 motorcycle models lined up for selection.
“Once again I am very pleased with the outstanding result our
motorcycles achieved and would like to thank the MOTORRAD readers
warmly for their vote. Nine podium places are a strong validation
for the width of our BMW Motorrad range”, says Stephan Schaler,
Director BMW Motorrad in his response to this year’s readers’ vote.
The BMW S 1000 RR took first place for the third time in a row
with ease in the “Sports Bikes” category. With 17.8 percent of the
readers’ vote it prevailed over the ever stronger competition from
Italy and the Far East. The participating MOTORRAD readers once more
honoured the outstanding combination of high performance, high
active riding safety thanks to Race ABS and Dynamic Traction Control
DTC as well as the optional electronically controlled suspension
Dynamic Damping Control DDC.
In the “Crossover” category the BMW S 1000 XR took first place
with an outstanding 19.7 per cent of the votes to defend its 2016
victory. MOTORRAD readers were won over by its fascinating mix of
dynamic sports-oriented riding characteristics, excellent sports
touring qualities and individual design.
When it came to vote on the best “Touring/Sports Touring Bike”,
BMW Motorrad scored another victory. As in the previous year, the R
1200 RS came first thanks to its excellent allround qualities with
regard to dynamic riding, sportiness and touring suitability. It
received 22.5 per cent of the votes at a similarly high level as
last year.
BMW Motorrad achieved victory number four with the R nineT in
the “Modern Classics” category. 25.0 per cent of readers voted in
favour of the the unrivalled mix of classic design, lifestyle,
state-of-the-art technology and sporty dynamic riding from the new
world of BMW Motorrad “Heritage”.
The BMW Motorrad top seller, the R 1200 GS/Rallye and R 1200 GS
Adventure, missed class victory narrowly. Due to their
classification as independent models, the R 1200 GS/Rallye still
managed to take second please easily followed by the R 1200
Adventure in third place. The new R nineT Urban GS also just missed
the podium. With this fourth place, BMW Motorrad has three bikes
among the first four places in the hotly contested Enduro/Supermoto category.
In the “Naked Bike” category, the BMW R 1200 R flat twin was
able to move up to an outstanding second place coming from third
place last year. In the the “Scooter” category, BMW Motorrad
achieved another admirable second place with the zero-emission
C-Evolution. The third place for the C 650 Sport/C 650 GT rounds off
BMW Motorrad’s successful positive overall performance in the urban segment.
The award ceremony was held on 16 March 2017 in Stuttgart. In
the 19th readers’ vote on the “Motorcycle of the Year 2017”, which
is considered to be the most important motorcycle and scooter
readers’ choice in Europe, 49,641 readers took part. Since 1999 well
above half a million readers took part in the vote.
You will find press material on BMW motorcycles and BMW Motorrad
rider equipment in the BMW Group PressClub at www.press.bmwgroup.com.
In case of queries please contact:
Gerhard Lindner, BMW Motorrad Communication
Telephone:
+49 89 382-53472,
Fax:
+49 89 382-28567
Markus Sagemann, Head of Product and Lifestyle Communication
MINI, BMW Motorrad
Telephone:
+49 89 382-68796,
Fax:
+49 89 382-23927
Internet: www.press.bmw.de
E-mail: presse@bmw.de
The BMW Group
With its three brands BMW, MINI and Rolls-Royce, the BMW Group is the
world’s leading premium manufacturer of automobiles and motorcycles
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In 2016, the BMW Group sold approximately 2.367 million cars and
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