Munich. BMW Group sales continued their positive
trend in November: Worldwide deliveries increased by 1.4% over the
same month last year to 225,662 units. Deliveries in the year to the
end of November were up 1.7% year-on-year, with a total of 2,296,174
premium BMW, MINI and Rolls-Royce vehicles sold.
“After renewed growth in November, we continue to approach a new
record for the full year as planned,” said Pieter Nota, member of the
Board of Management of BMW AG responsible for Customer, Brands and
Sales. “Our electrified vehicles also performed particularly well in
November, with sales increasing by 18.4% to reach a new all-time sales
high. Last month, one in five BMW 5 Series Sedans was a plug-in
hybrid,” Nota continued.
Total sales of BMW brand vehicles grew by 2.9% in November to 194,690
units. In the year to date, BMW brand sales increased by 2.4% to
1,972,394. Alongside the successful luxury segment, the new and
revised BMW X vehicles, in particular, also contributed to the brand’s
growth, with sales rising 23.1% to 870,267 vehicles in the year to the
end of November. The popular BMW 3 Series Sedan (+33.7%) and Touring
(+21.6%) also posted high double-digit growth in November.
BMW Group electric vehicles in high demand among customers
In November, sales of BMW Group electrified models reached a new
all-time high of 17,480 units. This includes 13,590 plug-in hybrid
models (+20,3%). The BMW i brand continued its positive sales trend in
the year to date with the BMW i3 and the BMW i8 (38,497 units,
+18.0%). Sales of the MINI Cooper S E Countryman ALL4* Plug-in Hybrid
climbed almost 50% in November (1,950 vehicles). This development
reflects customer interest in electrified mobility. The BMW Group
supports this trend and will be providing more than 4,100 charging
points for electrified cars at its locations across Germany by 2021.
As an e-mobility pioneer, the company intends to have one million
electrified vehicles on the roads by the end of 2021. A quarter of the
BMW Group vehicles sold in Europe will be electrified by 2021; this
will reach a third in 2025 and half in 2030. The BMW Group also plans
to offer 25 electrified models by 2023 – more than half will be fully electric.
Focusing on profitable sales growth in a highly competitive segment,
worldwide MINI brand sales for the year to the end of November trended
lower (-2.7%) at 319,125 units. In November, 30,509 units (-6.8%) were
sold. In addition to its core models, John Cooper Works variants
proved especially popular with customers.
In the year to date, BMW Motorrad continued to post solid sales
growth. In the first eleven months of 2019, a total of 161,368 BMW
motorcycles and maxi scooters were delivered to customers around the
globe (+6.0%). In the month of November, 11,791 units (-4.4%) were sold.
BMW and MINI sales in the regions/markets
The BMW Group increased sales in November in key regions like the US
(+7.6%) and China (+12.1%). In Germany, 28,833 BMW and MINI vehicles
(-2.9%) were sold in the same month. In the year to date, 298,526
vehicles (+3.0%) were delivered to customers in Germany.
In a global market environment that continues to be volatile and
highly competitive, the company expects to achieve a slight increase
in sales for the full year and remains committed to its strategy of
prioritising profitability over volume.
BMW MINI sales at a glance
**Provisional registration figures
BMW Group sales in/YTD November 2019 at a glance
***fully-electric and plug-in hybrid BMW and MINI vehicles
If you have any questions, please contact:
Corporate Communications
Christina Hepe, Corporate Communications
christina.hepe@bmw.de,
Telephone: +49 -89 -382-38770
Mathias Schmidt, head of Corporate and Culture Communications
mathias.m.schmidt@bmwgroup.com,
Telephone: +49 89 382-24544
Media website: www.press.bmw.de
Email: presse@bmwgroup.com
The BMW Group
With its four brands BMW, MINI, Rolls-Royce and BMW Motorrad, the BMW
Group is the world’s leading premium manufacturer of automobiles and
motorcycles and also provides premium financial and mobility services.
The BMW Group production network comprises 31 production and assembly
facilities in 15 countries; the company has a global sales network in
more than 140 countries.
In 2018, the BMW Group sold over 2,490,000 passenger vehicles and
more than 165,000 motorcycles worldwide. The profit before tax in the
financial year 2018 was € 9.815 billion on revenues amounting to
€ 97.480 billion. As of 31 December 2018, the BMW Group had a
workforce of 134,682 employees.
The success of the BMW Group has always been based on long-term
thinking and responsible action. The company has therefore established
ecological and social sustainability throughout the value chain,
comprehensive product responsibility and a clear commitment to
conserving resources as an integral part of its strategy.
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