Kyoto. Kyoto’s annual international photography
festival KYOTOGRAPHIE is being held again this year from April 14 to
May 13. As the festival celebrates its sixth anniversary, BMW will
come on board again as the main partner, providing free electric
shuttle cars and bicycles to promote environmentally-responsible
mobility during the event.
Unlike most exhibitions, KYOTOGRAPHIE is held not in a single gallery
or museum, but rather in various unusual venues around the city. This
concept encourages art-lovers to visit unique locations throughout
Kyoto, some of them open to the public exclusively for this event.
This year, the festival will encompass 15 different exhibitions in 15
fascinating sites, including the basement of an old newspaper printing
plant, a former ice factory, a temple and even a wholesale market.
Together with CHANEL KK, BMW will present an exciting exhibition of
the works of multi-talented image-maker Jean-Paul Goude, including a
special dance performance. Famous for his work with international
celebrities such as Grace Jones, Rihanna, Pharrell Williams and Drew
Barrymore, the French artist is bringing his “So Far So Goude”
installation to Japan for the first time. Goude designed a special
wrapping for one of the free BMW i3 shuttles that will circulate
during the festival. Another shuttle car, wrapped by up-and-coming
Japanese artist Izumi Miyazaki, will also be on show.
Chosen as the official car of the event, one BMW i3 will be loaned to
the City of Kyoto, KYOTOGRAPHIE’s co-organizer. Kyoto City Mayor
Daisaku Kadokawa will personally receive the BMW i3, a vehicle famous
for its concept of sustainability and environmental responsibility –
themes that resonate particularly well in the home of the Kyoto Protocol.
BMW Group Japan President and CEO Peter Kronschnabl commented: “We’re
very proud to be supporting KYOTOGRAPHIE 2018. Like BMW, KYOTOGRAPHIE
prizes innovation and creativity. I have every confidence that this
festival will grow and bring new stimulus to the world of art, just as
BMW does to the world of mobility.”
Aside from Jean-Paul Goude, the festival will also include
exhibitions from internationally renowned artists such as China’s Liu
Bolin, America’s Stephen Shames and Japan’s own Tadashi Ono. These
artists and more are scheduled to visit their installations in person,
offering visitors a rare chance to get a personal insight into the
work of these creative geniuses.
For more information, visit the official KYOTOGRAPHIE website.
For further questions please contact:
Prof Dr Thomas Girst
BMW Group Corporate and
Governmental Affairs
Cultural Engagement
Telephone: +49
89 382 247 53
Leonie Laskowski
BMW Group Corporate and Intergovernmental Affairs
Cultural Engagement
Telephone: +49-89-382-45382
Email: presse@bmw.de
About BMW Group’s Cultural Commitment
For almost 50 years now, the BMW Group has initiated
and engaged in over 100 cultural cooperations worldwide. The company
places the main focus of its long-term commitment on contemporary and
modern art, classical music and jazz as well as architecture and
design. In 1972, three large-scale paintings were created by the
artist Gerhard Richter specifically for the foyer of the BMW Group’s
Munich headquarters. Since then, artists such as Andy Warhol, Jeff
Koons, Daniel Barenboim, Jonas Kaufmann and architect Zaha Hadid have
co-operated with BMW. In 2016 and 2017, female artist Cao Fei from
China and American John Baldessari created the next two vehicles for
the BMW Art Car Collection. Besides co-initiatives, such as BMW Tate
Live, the BMW Art Journey and the “Opera for All” concerts in Berlin,
Munich and London, the company also partners with leading museums and
art fairs as well as orchestras and opera houses around the world. The
BMW Group takes absolute creative freedom in all its cultural
activities – as this initiative is as essential for producing
groundbreaking artistic work as it is for major innovations in a
successful business.
Further information: www.bmwgroup.com/cultureand
www.bmwgroup.com/culture/overview
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Instagram: https://www.instagram.com/bmwgroupculture/
@BMWGroupCulture
#BMWGroupCulture
The BMW Group
With its four brands BMW, MINI, Rolls-Royce and BMW Motorrad, the BMW
Group is the world’s leading premium manufacturer of automobiles and
motorcycles and also provides premium financial and mobility services.
The BMW Group production network comprises 30 production and assembly
facilities in 14 countries; the company has a global sales network in
more than 140 countries.
In 2017, the BMW Group sold over 2,463,500 passenger vehicles and
more than 164,000 motorcycles worldwide. The profit before tax in the
financial year 2017 was € 10.655 billion on revenues amounting to
€ 98.678 billion. As of 31 December 2017, the BMW Group had a
workforce of 129,932 employees.
The success of the BMW Group has always been based on long-term
thinking and responsible action. The company has therefore established
ecological and social sustainability throughout the value chain,
comprehensive product responsibility and a clear commitment to
conserving resources as an integral part of its strategy.
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