Porsche Supplies Over 38,500 Vehicles to Customers in the 1st Quarter of 2014
Porsche Macan now in dealerships in Europe
Atlanta. In the first three months of 2014, Porsche AG sold more than 38,500 vehicles to customers, which beat the 2013 first quarter of 37,009 vehicles. Over the remainder of the year, Porsche anticipates further growth with the introduction of the new Macan, which is now available at Porsche Dealers in Europe.
“In the first quarter we’re above last year’s good figures in every market,â€� says Bernhard Maier, Member of the Executive Board Sales and Marketing of Dr. Ing. h.c. F. Porsche AG. “That says a lot about the great appeal of our brand and the attraction of our products. We are now turning over a new leaf with the Macan. On the occasion of the market launch in Europe last weekend we welcomed tens of thousands of customers, potential customers and enthusiasts of the brand to our Porsche Dealers.â€�
From January to March 2014 Porsche recorded growth in every region. In China, 9,885 new cars were sold to customers, an increase of 11.8 percent compared to last year’s first quarter. The US achieved sales of more than 10,136 units, a 5 percent gain over 2013. Globally, more than 6,600 Porsche Panamera’s were sold to customers, equating to a 17 percent increase compared to 2013.
About Porsche Cars North America
Porsche Cars North America, Inc. (PCNA), based in Atlanta, Ga. is the exclusive U.S. importer of Porsche sports cars, including the Macan and Cayenne SUVs and the Panamera sports sedan. Established in 1984, it is a wholly-owned subsidiary of Porsche AG, which is headquartered in Stuttgart, Germany, and employs approximately 270 people who provide parts, service, marketing and training for 189 dealers. They, in turn, work to provide Porsche customers with a best-in-class experience that is in keeping with the brand’s 66-year history and leadership in the advancement of vehicle performance, safety and efficiency.
At the core of this success is Porsche’s proud racing heritage that boasts some 30,000 motorsport wins to date.
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