— Significant gains by Mazda3, CX-5 help sales growth —
TORONTO, Dec. 3, 2013 /CNW/ – Mazda Canada announced sales for November
2013 today totaling 5,911, marking the best November sales on record in
Mazda Canada’s 45 year history. Sales in November increased 13%
compared to the previous year.
Sales in November were led by the compact Mazda3, with 3,679 sold,
making this the best November sales on record. The all-new 2014 Mazda3,
available with the full suite of SKYACTIV Technology, saw sales
increase by 34% in November. 72% of all Mazda3s sold in November were
equipped with the fuel-efficient SKYACTIV Technology, which also
accounted for 73% of all Mazda vehicles sold in the month of November.
With total sales of 1,431 in November, the 2014 CX-5 has now enjoyed ten
consecutive months of increased sales, rising year-over-year by 44% and
56% year-to-date compared to 2012.
At the Automobile Journalists Association of Canada (AJAC) Canadian Car
of the Year category winners press conference today, Mazda was named as
the winner in all three segments entered. Awards were handed out for
the 2014 Mazda3, named Best New Small Car (under $21,000), 2014 Mazda3
Sport for Best New Small Car (over $21,000), and the Mazda6 which won
Best New Family Car (over $30,000).
“AJAC today has honoured Mazda with three prestigious awards,
recognizing the outstanding value and quality that our new Mazda3 and
Mazda6 represent to consumers in such a diverse and competitive
market,” said David Klan, Senior Director, Sales, Marketing Regional
Operations. “Going into such a tough competition and coming out with
awards in all three segments entered is proof that the cars in our
showrooms tick all the boxes that consumers are looking for today.”
November Highlights
- CX-5 sales up for ten consecutive months, up 44% for best November ever
- Mazda3 sales jump 34%, best November sales on record
- Mazda2 sales increased by 12% year over year
- Light truck sales rose by 39% over November 2012
- SKYACTIV Technology vehicles accounted for 73% of all sales in November
- Total vehicle sales increased by 13% in November
Mazda Canada Inc. is responsible for the sales and marketing, customer
service and parts support of Mazda vehicles in Canada. Headquartered in
Richmond Hill, Ontario, Mazda Canada has a nationwide network of 162
dealerships. For additional information visit Mazda Canada’s media
website at www.media.mazda.ca
SOURCE Mazda Canada Inc.
