Munich. From July 2017, three new edition models and
additional standard and optional equipment features will offer greater
possibilities for specific individualisation of the BMW 3 Series Sedan
and the BMW 3 Series Touring. The exclusive range of equipment
available for the Edition Sport Line Shadow, the Edition Luxury Line
Purity and the Edition M Sport Shadow offer the option to strongly
underscore the dynamic driving experience or the modern premium appeal
of the two successful midrange models. The edition models can be
ordered in addition to those with existing equipment lines and in
conjunction with all available types of engine. Starting in July 2017,
standard equipment for the BMW 3 Series Sedan and the BMW 3 Series
Touring will also include LED headlights and LED fog lamps.
Furthermore, there will be a complemented range of individual options
and choice of body colours, light alloy wheels, upholstery colours and
interior trim strips.
Since making its debut more than 40 years ago, the BMW 3 Series has
been the embodiment of the sports sedan. Now in its sixth model
generation, the BMW 3 Series Sedan convinces more than ever with
agility, precise handling and supreme comfort. The BMW 3 Series
Touring combines driving pleasure that is unique in the premium
midrange segment with increased interior space and modern functionality.
Edition Sport Line Shadow: Characteristic sign of driving pleasure.
Design and equipment features that are clearly oriented towards
characteristic BMW driving pleasure characterise the new Edition Sport
Line Shadow. For example, the black inserts for the headlight
assemblies and taillights set new and unmistakable accents. They
distinctively highlight both the characteristically focused look of
the headlamps as well as the brand-typical L shape of the rear light
clusters. The surrounds of the BMW kidney grille and the inserts of
the newly sculpted lower air ducts have also been given the colour
black, whilst the exhaust tailpipes come in chrome black. In addition,
the specific exterior of the BMW 3 Series Edition Sport Line Shadow
comprises 18-inch light alloys in a double spoke design boasting the
exclusive colour Jet Black.
The cockpit of the edition models offers the ideal prerequisites for
a sporty driving experience. An instrument panel with a new,
distinctive contrasting seam, an instrument cluster with upgraded
features as well as the new sports steering wheel, the padding and
surface of which ensure excellent feel and grip, provide for a classy
and sportive ambience. The sports seats come in a fabric/leather
combination, the interior trims in the new variant Dark Aluminium
Carbon with accent strips in Pearl Gloss Chrome.
Edition Luxury Line Purity: Focused on an exclusive appearance.
With the decision to purchase an Edition Luxury Line Purity, drivers
of a BMW 3 Series Sedan or a BMW 3 Series Touring will express their
fascination for premium quality, exclusive equipment options and
individuality. The unmistakable appearance of these edition models is
characterised by specific exterior features in satin-finished
aluminium, which include the side windows, air duct inserts, slats and
surrounds of the BMW kidney grille, the rear bumper cover and the
exhaust tailpipes. The 17-inch light alloy wheels, also in
satin-finished aluminium, set a further exclusive accent. 19-inch
light alloys designed exclusively for the BMW 3 Series Edition Luxury
Line Purity are available as an option.
The leather trim for the entirely luxury-focused edition models is
available, inter alia, in the new colour variant Cognac. Furthermore,
interior trim strips in high-grade wood Fineline Light with
accentuating strips Pearl Gloss Chrome are to be had for the first
time for the BMW 3 Series Sedan and the BMW 3 Series Touring.
Moreover, the BMW 3 Series Edition Luxury Line Purity is also equipped
with a sports steering wheel in a new, exceptionally high-quality
version, with a dashboard boasting distinctive contrasting stitching
as well as an instrument cluster complemented by additional display features.
Edition M Sport Shadow: Perfectly prepared for maximum dynamics.
The Edition M Sport Shadow version of the BMW 3 Series Sedan and the
BMW 3 Series Touring stands for vehicle dynamics that are
predominantly strongly focused on high-performance. In addition to
black headlamp units and dark taillight inserts, a black BMW kidney
grille and exhaust tailpipes in Chrome Black, LED fog lamps and black
inserts for the three-part lower air intake contribute towards the
car’s distinctly expressive appearance. 19-inch M light alloy wheels
finished in a double spoke design and the colour Orbit Grey are
available as an option.
In the interior, sports seats in black leather with blue contrasting
seam, interior trim strips in Dark Aluminium Carbon with accent strips
in Pearl Gloss Chrome as well as an instrument cluster featuring
enhanced display functions and a dashboard with contrasting stitching
provide for an unmistakable ambience. Furthermore, the exceptionally
dynamic edition models are equipped with an M sports suspension,
M aerodynamics package, 18-inch M light alloy wheels,
M leather-covered steering wheel, roof lining in Anthracite, M door
sills and Driving Experience Control including SPORT+ mode, features
already included in the range of equipment options for the M Sport model.
LED headlights and LED fog lamps as standard as well as new
options for all model variants of the BMW 3 Series Sedan and the
BMW 3 Series Touring.
Coinciding with the market launch of the three new edition models,
there will be a wider choice of individually selectable special
equipment options for the BMW 3 Series Sedan and the BMW 3 Series
Touring. In future, the standard equipment will include not only LED
headlights but also LED fog lamps. The variant Sunset Orange will be
available as a new body colour. The equipment range for the models
Sport Line, Luxury Line and M Sport now also includes a dashboard with
the distinctive contrasting seam. The leather trim in the colour
Cognac, further interior trim strips and additional exclusive 17-inch,
18-inch and 19-inch light alloys are also optionally available.
In conjunction with the navigation system Professional, the operating
system iDrive is supplemented by a Control Display with touch screen
function. Both in the case of the standard Radio Professional and the
optional navigation system, the menu display on the monitor is now
presented in a tile structure with animated graphics in live mode. All
model variants of the BMW 3 Series Sedan and the BMW 3 Series Touring
now also feature the optionally available multifunction instrument
display. On the fully digital TFT colour display for the cockpit,
driving-related information can be shown in an individually selectable
design. The choice of contents and their respective graphic
representation vary according to each driving mode selected via the
Driving Experience Control switch.