FOUNTAIN VALLEY, Calif., March 10, 2015 – Hyundai has entered into a relationship with RE/MAX for the 2015 calendar year that will bring experiential activations and special vehicle pricing to more than 57,000 RE/MAX Affiliates located in the U.S.
RE/MAX, one of the world’s leading franchisors of real estate brokerage services, had more than 900,000 residential transactions in the U.S. during 2013. With a growing number of new homeowners purchasing a vehicle within months of their home purchase, Hyundai will form personalized connections with even more new-car buyers through RE/MAX Affiliates.
“By breaking out of the mold and forming a relationship with RE/MAX, Hyundai is reaching a new vertical of customers through the expanding RE/MAX network of brokers, owners and agents in the U.S.,” said Trea Reedy, senior group manager of experiential marketing, Hyundai Motor America. “Hyundai is committed to delivering value to RE/MAX Affiliates by helping them make the best first impressions to their clients with Hyundai’s modern premium lineup.”
RE/MAX Affiliates are eligible for Hyundai’s preferred pricing in 2015, saving hundreds and even thousands of dollars on the Hyundai of their choice. The relationship also includes experiential activations at RE/MAX produced events and conferences, and advertising integrations on RE/MAX owned digital and print channels.
“Having access to preferred pricing for Hyundai vehicles is a valuable benefit for RE/MAX Affiliates,” said Mike Ryan, executive vice president, RE/MAX. “We are very proud to welcome Hyundai to the RE/MAX Approved Supplier program and looking forward to a rewarding relationship.”