HYUNDAI MOTOR AMERICA TO SHOWCASE IONIQ HYBRID AND ELECTRIC VEHICLES, NEW ELANTRA SPORT AND OTHER POPULAR MODELS AT DETROIT INTERNATIONAL AUTO SHOW

01/06/2017, Detroit, MI

2017 IONIQ Hybrid

DETROIT, Jan. 6, 2017 – For Hyundai Motor America, a 2017 automobile uncover deteriorate outlines a commencement of an sparkling new era, commencement with a Detroit International Auto Show. Hyundai is showcasing 3 new eco-focused models: a 2017 Ioniq Electric, Ioniq Hybrid and Ioniq Plug-in Hybrid Electric, in further to a Elantra Sport expelled in a tumble of 2016. The Ioniq Hybrid and Electric will be accessible to consumers in a initial entertain of 2017 and a Ioniq Plug-in Hybrid will be accessible in a third entertain of 2017.

“IONIQ will attract an wholly new organisation of eco- and efficiency-oriented buyers in a U.S. market,” pronounced Mike O’Brien, clamp boss of Corporate, Product and Digital Planning, Hyundai Motor America. “With superb powertrain flexibility, design, connectivity, and modernized technologies, IONIQ meets a needs of a vast and flourishing organisation of buyers wanting a rarely efficient, low-emissions car but concede to their daily lifestyles.”

Further, with a NFL playoffs in full swing, Hyundai is unapproachable of a second year as an central unite of a National Football League. We will again be leveraging this sparkling sponsorship by charity NAIAS attendees a event to win sweepstakes prizes and rivet in several in-booth activations. Topping all off will be a possibility for attendees to win a new 2017 Hyundai Ioniq Hybrid Limited. Our designed car list, including specialty vehicles and underline vehicles, for a NAIAS uncover is indicated below:

For accessible information on a underline vehicles, greatfully visit: http://www.HyundaiNews.com/

In-Booth Activations:

  • NFL Madden 2017
    This year, Hyundai is bringing one of a many renouned sports game, Madden 17, to a vaunt for giveaway consumer play during uncover hours. Consumers will be means to contest in head-to-head battles with their friends, family, and foes to applaud Hyundai’s attribute with a NFL.
  • Hyundai Racing Gaming Experience
    Attendees will be means to exam their gaming skills while pushing a GT 2025 in a stream chronicle of Gran Turismo 6 for Sony PlayStation3.