At Ford, sustainability is not a buzzword. Sustainability is lived day in and day out by a immature pillar, that guides all we do as a association from where we select to set adult shop, down to a materials that finish adult in a vehicles. Our joining to sustainability is assisting us grasp a prophesy of building good products, a clever business and a improved world. We’re gratified that Interbrand named us a world’s greenest code for 2014; similarly, a Ethisphere Institute famous us as a tellurian personality in business ethics and sustainability. We wouldn’t be loyal to ourselves and we wouldn’t be loyal to a mantra—Go Further—if we didn’t arise to face today’s challenges. Here are a few highlights of a 2013/14 Ford Motor Company Sustainability Report.
Tackling Climate Change: Greenhouse Gases
We have strategies and goals in place to minimize a environmental impact. By adhering to a strategies, we’re unapproachable to explain that we’ve forsaken hothouse gas emissions from a comforts by 9 percent per car compared to 20121. Our operation of choice fuels and electrified vehicles—hybrids, plug-in accumulation and all-electric vehicles—are also personification a flourishing purpose in that mission. The year 2013 noted a age of a electrified car (EV) as drivers embraced this technology, and sales of a EVs doubled from a prior year2.
Driving Further: Fuel Economy
We’re drivers too, so we’re always looking for ways to minimize trips to a pump. Through consistent electrical complement improvements, weight reductions, aerodynamic engineering and by engine and delivery development, we’re means to make your fuel final longer3. We’ve done a endowment winning EcoBoost™ engine—which significantly improves fuel economy while shortening CO2 emissions—available in 90 percent of a vehicles in North America and Europe (80 percent globally). Our idea was to furnish 1.5 million EcoBoost™ engines globally by 2013 and we crushed by that aim by producing half a million some-more units in a same timeframe.
Refreshing Solutions: Water Usage
Vehicle production would be unfit but water, as it is used in all from cooling towers to portrayal operations. That said, regulating H2O responsibly is of pinnacle significance to us since H2O nonesuch and plunge is one of a biggest threats to a planet. In 2011, we set a idea to revoke a H2O use per car by 30 percent globally from 2009-2015. We achieved a idea in 2013—two years forward of schedule! Sharing what we’ve schooled by actively collaborating with a suppliers to diminution their H2O footprint as good is a charge we’re always fervent to assistance with.
A improved universe starts with people operative together to do a right thing—and we’re vehement to play a partial by building vehicles that assistance we live your life to a fullest and also support a healthier planet. Head over to a downloads territory to review a 2013/14 Ford Motor Company Sustainability Report in full or to check out a summary.
1 “We decreased CO2 emissions from a comforts per car constructed by 9 percent, and we reduced rubbish to landfill per car constructed by 14 percent compared to 2012.” (Taken from page 5 of 2013/14 Ford Motor Company Sustainability Report Summary Paragraph 6)
2 “In 2013 Ford sole over 87,000 EVs including battery electric vehicles (BEVs), HEVs, and PHEVs – an all-time record for Ford. EV sales accounted for 3.5 percent of association sales, adult from 1.6 percent share in 2012.” (Taken from page 221 of 2013/14 Ford Motor Company Sustainability Report Paragraph 4)
3 “To do this, we have introduced a far-reaching accumulation of new engine and delivery technologies – as good as electrical complement improvements, weight reductions and aerodynamic improvements – that broach poignant fuel-economy advantages for millions of drivers in a nearby term.” (Taken from page 221 of 2013/14 Ford Motor Company Sustainability Report divide 3)