BMW Design keeps its eye on the future with new appointments.

Munich. Domagoj Dukec, responsible for design across
the BMW brand since spring 2019, has reshuffled his team. He will be
assisted by a line-up of experienced designers with many years of
expertise, who will also steer the BMW M and BMW i sub-brands under
his leadership.

“I’m very excited about the future focus of our BMW design studios
with Domagoj Dukec at the helm,” said Adrian van Hooydonk, Senior Vice
President BMW Group Design, regarding the changes. “The structure now
in place ensures greater creativity and agility in our design process.
Domagoj’s team have built up a broad experience base in the studios of
various BMW Group brands and our Designworks subsidiary.”

The new Head of BMW Exterior Design is Christopher
Weil, who moves from his previous position as Exterior Design chief at
MINI. Oliver Sieghart will take over at BMW Interior
Design
, having most recently been responsible for Advanced
Design Automotive at Designworks Los Angeles. Annette Baumeister,
previously Studio Director at Designworks in Shanghai with important
knowledge of the Chinese market, now heads up BMW Colour
Trim
. Taking over at BMW i Design,
meanwhile, is Kai Langer, one of the progressive design pioneers who
got the ball rolling at BMW i. Head of BMW M Design
remains Marcus Syring, who has been in the role for three years now.

“Design is key to unlocking the emotionality of future vehicles. It
delivers creative solutions and lends form to innovative technologies.
With this team of outstanding designers, we have the necessary
ingredients in place for the job at hand. Our brief is clear: the
design of vehicles from BMW and the BMW M and BMW i sub-brands will
represent a clear visual signpost for future mobility.” Domagoj Dukec,
Head of BMW Design.