About Ridez — Canadian Automotive Advice

Ridez is a Canadian automotive advice publication focused on one thing: what cars actually cost to own in Canada.

Not the sticker price. The real number — insurance, depreciation, fuel, maintenance, financing, and the surprises dealers do not mention. We write for Canadians who want to make a smart vehicle decision without spending 40 hours researching it themselves.

What We Cover

  • Buyer Guides — Side-by-side comparisons of the vehicles Canadians actually buy, with Canadian pricing, rebates, and incentives
  • True Cost of Ownership — Insurance estimates by province, real fuel costs, maintenance schedules, and depreciation curves
  • Market & Pricing — Used car market analysis, when to buy, when to wait, and how to negotiate
  • EV & Hybrid Guides — Federal and provincial rebates, charging infrastructure, range in Canadian winters, and total cost comparisons
  • Consumer Protection — Recall alerts, dealer fee breakdowns, financing traps, and your rights under Canadian consumer law

Our Editorial Standards

Every article on Ridez is written to answer a specific question a Canadian car buyer has. We do not publish manufacturer press releases, receive affiliate commissions on vehicle sales, or accept sponsored content that influences our editorial positions.

Our pricing data is sourced from Canadian dealers, Statistics Canada, MSRP sheets, Insurance Bureau of Canada data, and platforms like AutoTrader Canada, CarGurus Canada, and Kijiji Autos. Where we use estimates, we say so explicitly.

Who Writes for Ridez

Ridez articles are produced by a team of automotive journalists and data analysts with backgrounds in Canadian consumer finance, vehicle engineering, and automotive retail. We focus on clarity over jargon — our goal is that a first-time buyer and a 20-year car enthusiast both leave an article having learned something useful.

Contact & Corrections

If you spot a factual error, outdated price, or missing context in any of our articles, we want to know. Email us at [email protected] and we will review corrections within 48 hours.

Ridez is independently operated and based in Canada.


Meet the Team

The people behind Ridez — writers, analysts, and former industry insiders who decided Canadians deserve straight answers about what cars actually cost.

David Park

David Park

Senior Automotive Finance Writer

David spent a decade as a finance manager at a major Canadian dealership before switching sides. He now writes about the numbers dealers hope you never see — financing traps, dealer margin, and the real cost of “zero down” deals.

Emma Torres

Emma Torres

Consumer Protection Writer

Emma is a consumer protection advocate and automotive writer based in Vancouver. She digs into dealer tactics, warranty fine print, and the contracts most buyers sign without reading — so you know what you’re agreeing to before you sign.

Marcus Webb

Marcus Webb

EV & Technology Editor

Marcus has been covering electric vehicles and automotive technology since 2014. A former software engineer, he bridges the gap between tech specs and what they actually mean for everyday Canadian drivers dealing with winters, charging networks, and OTA updates.

Michael Kwan

Michael Kwan

Road Test & Ownership Writer

Technical automotive writer with 8 years testing vehicles on Canadian roads — from winter performance in Winnipeg to highway efficiency across BC. Michael specializes in long-term ownership cost analysis and cuts through spec-sheet claims with real-world data.

Rachel Morrison

Rachel Morrison

Market Pricing Analyst

Rachel tracks Canadian used car pricing trends, auction data, and dealer margins. She previously worked as a data analyst for a national auto auction network, giving her insight into wholesale vs retail price spreads that most buyers never see.

Sarah Chen

Sarah Chen

Personal Finance & Auto Loans Writer

Consumer finance specialist with 7 years analyzing loan terms, dealer tactics, and consumer protection in the automotive space. Based in Toronto, Sarah focuses on the decisions that look cheap upfront but cost thousands over time.